A gray, textured sculpture of a person holding a globe with grid lines, representing the Earth, on their shoulders.
Close-up of a stylized metallic M with the words 'CRAFT ART DIRECTION AND DESIGN' at the bottom right corner.

THE WORLD NEEDS IDEAS

IDEAS NEED CRAFT

THE WORLD NEEDS IDEAS ✦ IDEAS NEED CRAFT ✦



Primo, l’amore.
Secondo, la tecnica.
(First, the passion.
Then, the craft).

Those were Antoni Gaudí’s words to define what it takes to
create something truly exceptional.

The man who turned stone into wonder and built La Sagrada Familia
an idea so vast it became architecture, art, and legend all at once.

His formula for the unforgettable was brutally simple:
care deeply, then execute relentlessly.

That’s our religion too.

We built Magna Craft for that very obsession.

To push ideas higher. Further.
To help brands and creative teams make work that
doesn’t just exist it breaks through.

Because in a world drowning in noise, gimmicks, and volume,
one truth still stands above all:

If you want to move people, nothing beats beauty.

Magna Craft Team

The Coca-Cola Light logo in white text with a small triangle symbol above the 'C' in Coca-Cola on a black background.

OBSTRUCTED
BREWS

VIEW PROJECT
Accenture logo in black and white with the word 'accenture' and a stylized 'Z' above the text

ACCENTURE REINVENTED

VIEW PROJECT
Toyota logo next to the Co}om logo on a black background.

LOST NAMES

VIEW PROJECT
The Coca-Cola Light logo with stylized text and a small triangle above the 'C'.

coors light
teaser

VIEW PROJECT

THE WORLD NEEDS IDEAS

IDEAS NEED CRAFT

THE WORLD NEEDS IDEAS ✦ IDEAS NEED CRAFT ✦



DO YOU WANT TO CONNECT?
let’s chat.